The Try Guys
 · 2 min read
 · Oprah Win-free
Table of contents

The Evolution of The Try Guys: From Concept to Cultural Phenomenon

Introduction

The Try Guys have become a staple in online entertainment, captivating millions with their humorous and often eye-opening attempts at various challenges. But what was the initial concept that sparked this creative endeavor? This article delves into the origins of The Try Guys and sheds light on who came up with this innovative idea.

Details

  • The Origin of the Group

    • A collaborative initiative amongst four BuzzFeed video producers:
      • Eugene Lee Yang
      • Ned Fulmer
      • Keith Habersberger
      • Zach Kornfeld
    • The group was formed in 2014, initially as part of BuzzFeed’s video division, tapping into the rising trend of online content tailored for Generation Y and Z.
  • Concept Development

    • The original idea behind The Try Guys was centered on humorous experimentation:
      • The producers wanted to create a series where they would try various activities outside their comfort zones.
      • Their philosophy revolved around the tagline “We try things so you don’t have to,” which emphasized the comedic and relatable nature of their content.
  • Inspiration Behind the Concept

    • Their concept was partly inspired by popular YouTube trends and other viral challenges:
      • It drew from reality TV formats and the engagement seen on platforms like YouTube.
      • The unique blend of comedy and genuine vulnerability in their approach differentiated them from other creators.
  • Initial Videos and Success

    • The first video titled "The Try Guys Try Labor Pain Simulation" became an instant hit:
      • It showcased the group trying a labor pain simulation device, highlighting their ability to bring humor to serious topics.
      • Their willingness to be candid and vulnerable regarding their experiences resonated with a large audience.
    • Following the success of their initial videos, the group quickly expanded their content:
      • They tackled more diverse challenges, from physical feats to taste tests, all while maintaining their fun, educational style.
  • Independent Growth

    • After their departure from BuzzFeed in 2018, The Try Guys launched their independent brand:
      • This shift allowed them more creative freedom, enabling them to diversify their content and reach broader audiences.
      • They leveraged their established fanbase to create merchandise, podcasts, and even original content series, solidifying their standing in online entertainment.

Conclusion

The Try Guys emerged from a collaborative spark of creativity among four BuzzFeed producers, rooted in the idea of humorous experimentation. By pushing boundaries and engaging in relatable challenges, they created a unique brand that resonated with audiences worldwide. Their transition from BuzzFeed to independent creators is a testament to their evolution and enduring popularity in the digital landscape.