Tati Westbrook
 · 2 min read
 · Lady Haha
Table of contents

Tati Westbrook's Beauty Brand Endorsements and Collaborations

Introduction

Tati Westbrook, known as a pioneer in the beauty influencer space, has built a reputation not just for her makeup tutorials and reviews, but also for her collaborations and endorsements with various beauty brands. Her influence has made her a sought-after partner for brands looking to reach a beauty-savvy audience. This article delves into the specific beauty brands and products that Tati has endorsed or collaborated with during her career.

Details

  • Tati Beauty

    • Tati Westbrook launched her very own brand, Tati Beauty, in late 2019.
      • The brand debuted with the "Tati Beauty Texture Neutrals Volume 1" palette, which featured a versatile range of shades.
      • Tati managed every aspect of the brand's development, emphasizing quality and user experience.
  • Halo Beauty

    • In 2018, Tati launched Halo Beauty, a beauty supplement brand designed to complement her makeup tutorials.
      • Halo Beauty products include hair, skin, and nail vitamins, focusing on enhancing overall beauty from within.
      • The brand quickly gained popularity, often being promoted through Tati's YouTube channel.
  • Morphe Cosmetics

    • Tati collaborated with Morphe for the "Tati Blendiful," a unique makeup blending tool.
      • The Blendiful is designed to seamlessly blend liquid and powder makeup products.
      • Tati highlighted this collaboration during an extensive promotional campaign on her social media channels.
  • Skin Inc.

    • Tati has endorsed Skin Inc., a skincare brand that offers customized beauty solutions.
      • She has showcased their serums and face masks through tutorial videos and brand partnerships.
      • Tati appreciates how the brand aligns with her personal approach to beauty, emphasizing skin health.
  • L'Oréal

    • Tati has worked with L'Oréal on various campaigns promoting their makeup products.
      • Her reviews have included highlighters, foundations, and lip products, which she has thoroughly tested in her videos.
      • This partnership has emphasized Tati’s stance on both drugstore and high-end beauty products.
  • Ulta Beauty

    • As a beauty influencer, Tati has collaborated with Ulta for special promotions and collection highlights.
      • She has created exclusive content showcasing new product launches available through Ulta’s retail stores and website.
      • Tati often mentions Ulta in her videos as a go-to for beauty shopping.
  • Tarte Cosmetics

    • Tati has also worked with Tarte, focusing on their product launches and promotional events.
      • She has been featured in campaigns and events unveiling new offerings in Tarte's makeup line.
      • Her honest reviews have helped enhance the credibility of their products.

Conclusion

Throughout her illustrious career, Tati Westbrook has aligned herself with multiple beauty brands, capitalizing on her influence within the beauty community. From launching her own brands, Tati Beauty and Halo Beauty, to collaborating with established names like Morphe, L'Oréal, and Tarte, her endorsements have significantly impacted these brands' visibility and success. Tati's thoughtful approach to beauty and product quality continues to resonate with her loyal audience.